Articles
Bar Bruhis writes about DTC, ecommerce, building Boostcous in public, and lessons from a decade working with Shopify brands. Read his latest.
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How a Phone Call Turned a 1-Star Review Into a 5-Star Fan
I just called a customer who left a 1-star review. What happened next reminded me…
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Our First $10K Day at Boostcous
We had our first $10k day yesterday at Boostcous. And for the first time, it…
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KnoCommerce Partners with AppLovin's Axon Ads Manager
We first started seeing mobile games come up on our post-purchase surveys two years ago.…
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Why 8-Figure Brands Are Still Running 2014 Surveys in 2026
Crazy to me that 8-9 figure brands are still running 2014 surveys in 2026. Just…
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The Year I Had Everything and Lost Myself: A Founder's Truth About Balance
Success and suffering aren’t opposites. Sometimes, they’re roommates. 2025 was the best year of my…
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Why Careers Are Circular, Not Linear
I drew this on a hotel napkin last week. It is how everything I do…
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The Full Circle Moment Five Years Later
Five years ago, I moved in with a 70-year-old stranger from Facebook into her trailer.…
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Launching Boostcous on My 35th Birthday
I am launching a brand today for my 35th. Protein couscous called Boostcous. Two years…
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Our New Feature Generated 20 Leads Before Launch
We made this one update and received 20 qualified leads this week! Product-led growth is…
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Dylan's CRO Book Is Finally Here
When people ask me about CRO, Dylan is the first place I send them. And…
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Mediterranean Boostcous Kale Salad
I’m always looking for quick, nutritious meals that don’t compromise on flavor, and this Mediterranean…
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Boostcous: Shipping Soon!
I just got our first batch of Boostcous in, and honestly, this moment feels like…
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Introducing KNO's Survey Digest Email
I am so stoked for people to start using this. Every now and then, an…
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10 Years in DTC: Lessons I Wish I Knew in 2015
Ten years. That’s how long I’ve been in the DTC space, and honestly, it’s wild…
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Steven's Growth Story
This is an appreciation post dedicated to Steven Bell and a short story about growth.…
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I Bought DTSki.com!
I just bought the domain DTSki.com We’re doin it even bigger this year! Ecom events…
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My Dad Retired
Not every retirement announcement makes you stop and think about sacrifice. But when my dad…
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The AppLovin Report Hedge Funds Wanted (Now Free)
My LinkedIn post about AppLovin just hit 120k impressions, and for good reason. 20 hedge…
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18 Days Offline: What I Built While Disconnected
I deleted all professional socials from my phone for the last few weeks. Here’s what…
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Health Can't Be Bought: Why I Choose Outdoor Workouts
The older I get and the more money I make, one thing is clear. Health…
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KnoCommerce: Global Expansion and Major Milestones
This week was absolutely wild at KNO. We hit some major milestones that have been…
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